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The venue is one of the most important parts of an event. Your venue could be a blank canvas or be the gorgeous background for the photos taken by guests all night. Your venue expresses what kind of night you want your guests to have. There are traditional venues that are always spot on to use for an event. However, thinking outside the box and using an unconventional venue can make your event even more exciting. Whatever you pick, we know that there are lots of options to fit your venue type and theme.

Conventional venues are your traditional site selections. When you think of a business conference, you think of a hotel ballroom. When you think of a birthday celebration you think of restaurants, bars, or lounges. Churches usually coordinate to weddings. Conventional venues are classic and timeless options to consider when holding your event. Conventional venues are great for adding lots of decoration, entertainment, and activities. You don’t need the venue to stand for much if you let the event stand for itself. Conventional venues also can be budget friendly, have experienced staff in event coordination, have a more central location with parking, and a space that can hold tables, a dance floor, etc.

Unconventional venues are the showstoppers. They are part of an event guests are not going to expect. They are unique and possibly unusual places to hold an event. Unconventional venues speak for themselves and could greatly add to the decoration of an event. Unconventional venues can be more expensive, and you may have to bring in more vendors and staff compared to traditional venues. Unconventional venues can also be affected by the weather, be harder to book, be less accessible for parking and entry, and have limited space for tables, dance floors, etc. Besides these extra steps in planning your event, unconventional venues have the novelty that a traditional venue cannot provide.

Conker Events will search for the venue best fit for your event, as unique as you may want it. Our research is extensive, and our knowledge of venues is even wider. Contact us to start planning your next event in an unconventional or conventional venue.

Tik Tok, Pinterest, Twitter, Instagram, Facebook, Snapchat: social media has a powerful marketing power to reach a wider audience. You may choose to promote your event using many different platforms, but you may not know how. Using too many platforms can be harmful, but so could using only one platform. Promoting too early can cause your audience to lose interest but promoting too late can limit your audience reach. So where do you draw the line? Here are three easy steps to make sure it makes your event and doesn’t break it.

Photo via Talkwalker

Consider your audience when picking your timeline on when to start promoting your event. If you have a set guest list, consider promoting your event 2-3 months before. If you don’t have a guest list and want to sell tickets or get as many people to come as possible, start your promotion 6-12 months before your event. No matter when you start promoting, make sure to always include a link to buy tickets or the link to the event’s webpage so guests are always directed the right way. Here are some easy ways to promote your event before the start date.

  1. Create a unique hashtag for your event so your posts can be easily found
  2. Create an event-specific webpage guests can refer back to for information
  3. Write blog posts
  4. Send promotional emails
  5. Draft and send a press release to news outlets (especially if you’re fundraising)
  6. For large events, reach out to influencers to increase your reach across social media

Pick platforms that your target audience uses. Younger generations use Instagram, Snapchat, Tik Tok, and Twitter contrary to older generations that may be more inclined to use Facebook, Instagram, and Pinterest. Only pick the platforms that you think you will post consistently on and get the response you desire.

Image via Entrepreneur

Social media can be a great, interactive way to keep your audience engaged during your event. If you are having an award ceremony, you can post the winners on Instagram or even post polls on Twitter that attendees can click and engage with. Posting updates on your event or having interactive contests on social media can build an exciting environment and get people not attending to notice how cool your events are.

If you have a virtual aspect to your event, social media can be a great way to keep those guests engaged. Using Instagram, YouTube, or Facebook live streaming, Twitter polls or replies, Snapchat stories, and Tik Tok dances or hashtags are all ways attendees from home can feel like they are a part of your exciting night.

Image via Walls.io

Getting feedback is essential for your business and to improve upon your event planning for future events. Contacting guests via social media, phone, or email is important to get their opinions and thoughts on their experience. You can make a survey, a poll, or ask for general thoughts and comments.

In addition to feedback, thank your guests for attending and make sure they know your event management services are available for future events. These guests could be future clients and could help grow your business exponentially.

Virtual or in-person, Conker Events is ready to plan your next event. Reach out to us to start promoting your next event on social media!

Everyone has lost something during the past year. Many people were faced with financial difficulties as lockdowns began and the economy made some major rearrangements. Money has become even more of a touchy subject. You probably want to fundraise for charities and support important causes like COVID-19 relief funds or disease research. But how do you ask people for money when they are faced with financial difficulties? These are some unique ways you can contribute to charities and host events while money is tight.

  1. Plan an Unconventional Event

Not every charity event has to involve raising money. There are many alternatives to fundraising that you can plan for your next event. You could write letters to those in need, do a hair donation drive right at your event, have guests participate in a home or garage clean out and bring their items to donate, or have guests buy toiletries and other essentials to donate to shelters. There are lots of creative ways to help the community without asking for large sums of money. You’ll still be able to throw a fun event and get the community together for a good cause.

Image from Delish.com

2. Give Out Party Favours

Everyone loves a good party favour. To increase your fundraising, put on an auction where guests can bid on items that they find valuable. You could also give gift bags or rewards to the guests that reach certain fundraising amounts. Having a personal goal and a reward will help motivate your guests and create some friendly competition.

3. Group/Organisation Donations

Get your neighbours together or your colleagues and work together to reach a fundraising goal! People may be more willing to donate if they know they are not on their own. Inviting businesses or groups to your fundraising event may increase your potential donations and make guests feel more comfortable with the process.

Resurgo Party 2019

4. Fundraise for Longer and End with an Event

Fundraising all your money in one night can be intimidating for guests who may be tight on funds. Start your fundraising two months to a year in advance so guests can make smaller donations over time and budget their expenses. Then, end with an event to celebrate everyone’s hard work and push to reach the end of your goal.

5. Make Your Event Inclusive and Accessible

Buying a new dress or suit for an event can be expensive. You could make the dress code casual to allow guests to use the money they saved to donate to your cause. Having a virtual and in-person option can also increase your event accessibility and widen your audience which will in turn increase your donations.

At the end of the day, your event will be impactful as you raise awareness for your cause or help a community out. The more you promote a philanthropic environment during COVID-19, the more people that will feel comfortable as they emerge back into spending money on donations. We are here to help you as you get back into fundraising and plan your next charity event. Email us to start planning your next fundraiser this autumn.